Our Vision On Banking
Our bank's perspective is a 180 degrees different view from any big bank's. We believe that If a bank is owned by the community, the money stays here, works here and grows here. That's why we call our bank "VistaBank" and our mission is clear.
Logo
Our distinctive icon, created by opposing "Vs," is a seemingly three dimensional shape that represents the passage through which we uniquely see our customers' needs-from their perspectives. The italics forming the word "VistaBank" reflect our proactive forward thinking relative to our meeting those needs with products, services, and business practices that clearly distinguish us from our competitors.
Vision Statement
VistaBank will be recognized as the financial institution of choice.Mission Statement
VistaBank will develop and enhance relationships with consumers and businesses.We will achieve this by:
- Providing the highest level of customer service
- Delivering products, services, and business practices that clearly distinguish us from our competitors.
- Maintaining an environment that enables us to attract and retain the best employees.
- Involving ourselves as good corporate citizens for the betterment of the communities we serve.
- Creating the most value for our shareholders.
Core Values
FairnessCare
- We will do what we say
- Each day we will work to earn and maintain the trust of our stockholders, customers, co-workers and communities
- Our actions will be fair, we will be honest and we will maintain the highest level of integrity
- We will evaluate the needs of our customers and deliver products and services that fit those needs
- We are caring, concerned and polite in all interpersonal relationships
- We respect the opinions of others, are open to suggestions and speak truthfully
- Our decisions are made decisively, realistically, and in the best interest of all concerned
Energetic and Ever-Changing
- We vigorously search for excellence
- We continually look for innovation in our technology, processes and services
- We make decisions based on logic, always protecting the assets of the company
Motivated
- We are optimistic, driven to succeed for our stakeholders
- We share our successes as a team and learn from our mistakes
- Even in adversity, we maintain a sense of humor
- We will hire talented employees that believe in the direction of the company and work as a team
- We set lofty goals and constantly work to achieve
- We accept challenges aggressively and work as a team to meet
- We deliver
- We never stop learning
